—With one year under its wing, the industry-wide dietary supplement registry continues to soar—
Washington, D.C., April 24, 2018— This month marks the one-year anniversary of the launch of the Supplement OWL (Online Wellness Library), the dietary supplement product registry, giving the dietary supplement industry the opportunity to reflect on the power of unity and proactive self-regulation. Launched April 27, 2017, the Supplement OWL is an industry-wide, self-regulatory initiative designed to provide a robust and more complete picture of the marketplace for regulators, retailers, and industry stakeholders. Today, with over 10,000 labels and growing, the Supplement OWL it is doing just that.
“The Supplement OWL is a clear demonstration of what can happen when industry chooses to collaborate and speak with a united voice,” said Steve Mister, president & CEO, Council for Responsible Nutrition (CRN), the leading trade association for the dietary supplement industry. “We all have the same goal: consumer safety. Working together to bring the OWL to fruition, we are helping regulators keep bad actors off the market, giving retailers a new tool to curate their product offerings, and underscoring our industry’s accountability to consumers. Responsible companies recognize the importance of registry participation and understand what the absence of labels suggests. If a company is not willing to be transparent, it’s only natural to wonder what they’re hiding. I’m confident that as the OWL enters its second year, soon the majority of responsible industry will be represented.”
Since its launch, the Supplement OWL has been featured in:
As of April 2018, more than 10,000 supplement labels are either visible in, or in the process of being uploaded to, the Supplement OWL.
Starting April 23, CRN will be disseminating messaging about the importance of the Supplement OWL and self-regulation as a whole. This week-long effort is designed to recognize companies who have participated in the Supplement OWL, to encourage more companies to upload their finished product labels, and to generate public dialogue around the value of self-regulation. In tandem with the Supplement OWL’s one-year anniversary, CRN (@CRN_Supplements) will host an industry-wide Twitter chat to celebrate the power of self-regulation in the dietary supplement industry. The one hour chat will begin at 3pm ET on April 26, and all stakeholders are welcome to join the conversation using #SelfRegChat.
To learn more about the Supplement OWL and how to get started uploading product labels, visit www.SupplementOWL.org.